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Ad Budget Scaling Calculator
Choose your business type, enter your numbers, and see what scaling your budget could mean. Compatible with Meta, TikTok, Pinterest, and other ad platforms.
Your Current Numbers
Your average daily budget
$
Ad-attributed sales this period
$
How many days of data
#
Clicks in the same period
#
From your Ads Manager
$
How many times ad was shown
#
Number of orders from ads
#
Average $ per transaction
$
Unique people who saw your ad
#
Please fill in at least: Daily Spend, Total Revenue, Days, Clicks, and Cost Per Purchase.
Current Baseline
Hypothetical Daily Budget
Select a budget to model out.
Scaling Assumption
Higher spend often reaches colder audiences. Choose how efficiently you expect results to scale.
Projected — Full 30-Day Month
Projected Monthly Revenue
Monthly Ad Spend
Projected ROAS
Projected Purchases
at same cost/purchase
Revenue vs. Spend — Monthly Comparison
Current
Revenue
Spend
Projected
Revenue
Spend
The Takeaway
Ready to Scale?
Let's talk about your ad strategy.
You have the data. Now let's build the strategy around it. Book a free discovery call and we'll map out exactly what scaling could look like for your business.
Please fill in at least: Daily Spend, Total Leads, Days, Clicks, and Cost Per Lead.
Current Baseline
Hypothetical Daily Budget
Select a budget to model out.
Scaling Assumption
Higher spend often reaches colder audiences. Choose how efficiently you expect leads to scale.
Projected — Full 30-Day Month
Projected Monthly Leads
Monthly Ad Spend
Projected New Clients
Projected Revenue
Leads vs. Spend — Monthly Comparison
Current
Leads
Spend
Projected
Leads
Spend
The Takeaway
Ready to Scale?
Let's talk about your ad strategy.
You have the data. Now let's build the strategy around it. Book a free discovery call and we'll map out exactly what scaling could look like for your business.
Please fill in at least: Daily Spend, Impressions, Days, Clicks, and Reach.
Current Baseline
Hypothetical Daily Budget
Select a budget to model out.
Scaling Assumption
Higher spend often reaches colder audiences. Choose how efficiently you expect growth to scale.
Projected — Full 30-Day Month
Projected Impressions
Monthly Ad Spend
Projected Reach
Projected Engagements
— Monthly Comparison
Current
Impressions
Spend
Projected
Impressions
Spend
The Takeaway
Ready to Scale?
Let's talk about your ad strategy.
You have the data. Now let's build the strategy around it. Book a free discovery call and we'll map out exactly what scaling could look like for your business.